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While serving as vice president of a major marketing firm, Sandra Bauman found herself missing the research process itself. Read more Continue Reading

Dr. Sandra Bauman, president of Bauman Research & Consulting, LLC, a marketing research firm in Glen Rock, was named the 2009 Business Woman of the Year by the New Jersey Association of Women Business Owners. Read more Continue Reading

Dr Sandra Bauman, President of Bauman Research & Consulting, has been named 2009 Business Woman of the Year by the New Jersey Association of Women Business Owners (NJAWBO). The award recognizes a woman business owner who distinguishes herself in her business, her community... Continue Reading

Can you really test a new name with customers and prospects? What can you expect to learn from the process? To answer those questions, we sat down with Sandra Bauman, PhD., founder of Bauman Research & Consulting, LLC. Read more Continue Reading