Deeper Understanding

Often, the most actionable, insightful research projects are those where we blend methodologies. Each method brings strengths to the inquiry and, when combined in a hybrid methodology, we arrive at a deeper understanding of what consumers are thinking and feeling.

At Bauman Research & Consulting, they listen to what the client's needs are and then find the most efficient and effective way to meet those needs. They meticulously keep their clients posted and make the process run very smoothly.”

October 18, 2013

hybrid2
  • Surveys with intercepted, mediated one-on-one chats
  • Quali-Quant surveys
  • Quali-Quant focus groups
  • Observational research with quantitative surveys
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